TurboCharge Your Site With Article Writing

by Titus Hoskins

Writing articles related to your site's topic and syndicating these articles all over the web is a very effective way of marketing your site. This simple, yet effective marketing strategy will deliver targeted visitors, increase your rankings and boost your sales.

In essence, article writing will TurboCharge your site!

Although it sounds more like a catch-phrase from a marketer's hype-fest, its the most appropriate phrase to describe the effect article writing will have on your web site. It perfectly sums up the major benefits of article marketing.

Article writing will quickly:

 boost one-way links to your site
 help you brand your name or site
 help sell or pre-sell your products
 bring in plenty of targeted traffic
 give you and your site more creditability

The effects can sometimes be jarring ...

One minute, your site is humming along at its regular pace, then suddenly, you check your web logs and your stats has doubled or even tripled. There is a massive flood of visitors coming to your site. Sometimes, it may only be one site which picks up your article and features it in their ezine, bringing in targeted visitors to your site. Other times, it may be many sites and ezines displaying your articles, causing a large influx of guests to your site.

All of the above has happened to me!

First, some background, I had heard other marketers sing the praises of article writing for so long I decided to do a test-run and see the proof for myself. Writing over 30 articles since January of this year, I kept track of my results over this six month period - to view these articles and find out where some of them ended up, just google my name "Titus Hoskins".

Finding and researching material for articles was not a problem. Online forums, subscribers' questions, and my own marketing tasks were a great source of ideas. Compiling and writing original articles that would stand out from the crowd was the hard part.

Here are some pointers that I learned about article writing that may also help you:

Find the Right Title - Choosing the right title will make or break your article, keep it short and put the main benefit of your article in your title, i.e. what will readers actually acquire from reading your article?

Keep Your Article Short and Concise - If you want your article to be pick up by ezines and placed on sites, keep it short (300 - 1200 Words) and to the point. I find articles in the 700 - 900 word range do very well, longer articles less so.

Do A Spell and Grammar Check - Use a spell-checker or WordPerfect to check your articles. I also use Google as my proof reader. Not sure of a word or phrase, just Google it!

 Web Design for Marketing
 General Web Marketing
 Newsletter Marketing
 Search Engine Optimization
 Marketing by Writing Articles
 Marketing by Writing Copy

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