Getting More Miles from Your Article Promotions

by Jason Katzenback

We all know that proper article directory submissions is an excellent way to promote your site but are you really taking full advantage of this powerful promotion strategy. Here are three powerful tips that have helped create excellent results for me.

Your Title: The most important first step of any new article you are going to submit is the title. You need to first of all ensure your title contains the exact keyword phrase that you are targeting but also is completely unique.

Lets say for example you are writing an article about "blue widgets". If I go to Google and type in "Blue Widgets" I get back over 51000 results. So I change it to "Fabulous Blue Widgets USA" and now I get "0" for results.

Now why is this so important? Because you want to be able to track your articles. When the directories and websites post your article you will want to be able to find it and by having a unique title that still sounds interesting will allow you to do just that.

Now if you are asking why you need to track the article, I need to ask you if you have made any money online yet? I am serious here, because if you are not bothering to track your results how do you know what is working?

Tracking articles is extremely powerful for two reasons.

1. What’s Working: Writing and article and just blindly blasting it out to the world is like taking a shot gun and closing your eyes and just hoping one of the pellets hits something worth while. Instead watch your articles and see what happens with each one of them.

What you will start to see is what topics seem to get picked up the fastest and which ones seem to go no where. What do you do with that knowledge? Simple... write more articles on the topic that works and less on the ones that do not!

2. Partners: Currently I have one website that was virtually dead; it is in a very competitive market and never really seemed to go anywhere. This is the way of websites ... some work others do not ... but then one day I started seeing some revenue generated from this site. I thought it was a one time fluke but it started happening consistently, so I went in to check my stats and low and behold a very popular site had picked up my article and was sending me about 30 unique visitors a day.

This may not sound like much but in that market it is making me about $5 to $7 a day from Adsense. So what have I done since? I emailed the webmaster and have offered to write content for their site that is 100 percent unique and only for them.

Now from that my eyes were opened to the fact that I probably have a few of my popular sites getting similar traffic from articles but it gets hidden in the stats. You know what... I was right. So I started researching what sites my articles where showing up on and created a list of potential link partners.

 Web Design for Marketing
 General Web Marketing
 Newsletter Marketing
 Search Engine Optimization
 Marketing by Writing Articles
 Marketing by Writing Copy

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