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How To Put Your E-zine Promotion On Autopilot

By Ken Hill

One of the best if not the best way to promote your business online is to publish your own e-zine. Publishing an e-zine allows you to successfully follow up with everyone that signs up for your publication, and run prime position advertising for your business in every single issue you publish.

Publishing an e-zine also helps to establish you as a trusted authority in your area of expertise which will lead to more sales of your own products as well as any products you recommend. To put your e-zine promotion on autopilot and start generating a continual increase in subscribers every single month that are interested in your products and services:

1. Submit your e-zine to e-zine directories.

This is an easy way to get your e-zine noticed by people actively interested in the topic your e-zine covers.

When submitting your e-zine to these directories, make sure your ad stresses the benefits of subscribing to your publication. Tell what makes your e-zine unique. To further increase your subscriptions, offer your new subscribers free bonuses for subscribing to your e-zine such as free ebooks, a free marketing course, or a free ad.

Some good e-zine directories for you to submit your e-zine to are:

1. ezine-marketing.com/home.shtml
2. www.ezinelocater.com
3. www.ezinesearch.com/search-it/ezine
4. www.cumuli.com
5. www.ezineadsource.com/submit.htm
6. www.ezine-universe.com
7. www.webscoutlists.com
8. www.freezineweb.com
9. ezinesplus.com/links
10. www.bestezines.com
11. www.netterweb.com
12. ezine-marketing.com/home.shtml

2. Submit your e-zine to e-zine announcement lists.

These lists allow you to post an ad for your publication on a daily, weekly, or monthly basis depending on the list.

When submitting your e-zine to these lists be sure, just like when submitting your e-zine to directories, to stress the benefits your new subscriber will get from subscribing to your e-zine.

Some good e-zine announcement lists to post your ad to are:

1. groups.yahoo.com/group/sitesandzines
2. groups.yahoo.com/group/AAnnounce
3. groups.yahoo.com/group/1_List_Advertising
4. groups.yahoo.com/group/List_Of_Lists
5. www.topica.com/lists/mailman
6. groups.yahoo.com/group/PromoteYourEzine
7. groups.yahoo.com/group/ItsOnTheNet