Which Stage of Internet Marketing Are You In?
By Joe Bingham
After having been marketing on the Internet for over a year, and having been
turning a profit for a while now, I've come to realize something.
Each new person as they get involved in Internet marketing goes through certain
stages. Naturally, there are those that bow out of the game at each stage and those
that persevere. Plus, there are those lucky few that run into the right piece of
advice at the right time and are able to catapult ahead, skipping some of the
non-profitable early stages.
Today is your chance to hear that right piece of advice. It's up to you to take it
and move yourself ahead. As you read through the stages listed below, I'm sure
you'll identify with them. Try to picture where you are now, and then you'll be
able to see your way further ahead.
To make it more personable, I'll use the term I.M (internet marketer) as a name in
the following descriptions.
STAGE 1 - Wow!
Getting on the Internet in the first place is like opening a great big new door to
another world. Couple that with the fact that money can be made simply by working
the Internet, and a typical, brand new I.M. can be seen floating through cyber
la-la land for quite some time.
During this stage, I.M. is a reader. As a reader, I.M. see countless ads describing
how easy it is to gain riches by working at home simply because of the huge numbers
of people flocking to every bit of information the Internet provides. This is easy
to believe at this point because I.M. is indeed constantly looking for information
himself.
STAGE 2 - I Want In!
Having believed in the ideal of selling information to a waiting public, I.M. finds
a good piece of sales copy and buys in. Notice I said finds a good piece of "sales
copy". In other words, I.M. buys in to the possibility of selling information,
based on the sales pitch he reads, and NOT into the idea of providing a valuable
service or product. Expecting immediate results, I.M. blasts out ads similar to
those he read as a STAGE 1 individual.
STAGE 3 - So Where's All The Money?!
At this point, I.M. is upset. He's been promised instant wealth, and easy profits,
but they just aren't happening. He's promoting an affiliate program just like the
affiliate program tells him to, but nothing is resulting from it. Disgusted, I.M.
either blames the advertising services he's used, which at this point most likely
include free classified sites, ffa pages, and banner sites, OR he blames the
affiliate program he joined.
Many people are lost at this stage because they are offended and feeling misled.
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